The founding vision of Hoy Plus Trading took root in 2024, built upon a rich, collective knowledge of Ethiopia's natural resource sector.
Through our dedicated brand, Bazen Ethiopian Frankincense, our sole mission is to export Ethiopia’s unique, high-quality natural gums, specializing in premium Frankincense (Gum Olibanum) to clients around the world.
By centering our logistics backbone within the core producing territories of Ethiopia, we ensure a reliable, steady supply chain for our global buyers. Our success is underpinned by our staff—a team of professionals who possess deep knowledge and practical experience in resin sourcing, agricultural logistics, and international business management.
Our central hub and headquarter offices in Addis Ababa and operational hubs in Bahir Dar position us close to primary harvesting clusters. This network ensures maximum logistics efficiency.
Our team possesses deep knowledge in agricultural logistics, resin harvesting, and international trade compliance. We constantly train staff to maintain strict quality standards.
We believe trading is built on long-term relationships. We maintain active communications, local/international trade presence, and a responsive feedback loop to support partners worldwide.
Gum Olibanum is a natural forest resource harvested from fragile wild habitats. At Bazen, we understand that protecting the future of the Boswellia papyrifera species is essential for both the ecosystem and our long-term supply agreements.
Our supply chain is built on cooperative partnerships with smallholder family farms who manage sustainable wild tree plots. By providing fair, direct market pricing, we encourage farmers to protect these hardy trees from over-tapping and clear-cutting.
Every kilogram of Bazen Frankincense is sourced with care, respecting the delicate highlands and the traditional tapping knowledge of local communities.
We deliver more than a commodity; we provide absolute supply assurance. Our strict quality measures govern the entire lifecycle of Bazen Frankincense.
Every shipment is traceable back to the specific collection hub in Northern Amhara, Tigray, or Beneshangul-Gumuz, ensuring transparent origins.
Multi-stage manual and sieve cleaning removes tree bark, dust, and organic contaminants. The purity we sample is the purity you receive.
Our sorting, classification, and final bagging operations are supervised by a regional food health official to maintain phytosanitary standards.
Uncompromising consistency is our trademark. We enforce strict quality control protocols at every step of the supply chain.
Direct farm partnerships securing clean raw materials from origin.
Resilient logistics infrastructure mitigating regional supply chain risks.
Meticulous mechanical & manual sorting to precise sizing.
Rigorous compliance checking and complete origin certification.
Ethiopia is the definitive historical home of premium aromatic resins. Anchored in a 4,000-year legacy of global trade dating back to ancient Abyssinia, the country remains a premier African exporter of incense and gums.
The dry, mountainous terrains of the Ethiopian Highlands provide the perfect, arid habitat for the unique Boswellia papyrifera trees. The resin harvested here, known locally as Etan, possesses inherent characteristics:
Our primary competitive advantage is built on domestic infrastructure. We run strategically located warehouse operations in both Bahir Dar and Addis Ababa, establishing a secure chain of custody from the tapping tree to the ocean freight container.
When raw, wild-harvested resin tears arrive at our Bahir Dar warehouse, they undergo a primary manual sorting. Dust and large organic debris are separated immediately.
The sorted resin is then moved under climate-controlled logistics to our Addis Ababa headquarters. Here, secondary grading is performed using mechanical sieves and a dedicated manual inspection crew. The tears are separated into Grades 1A, 1B, 2, and 3, sealed in 50 kg PP bags, and stored in a temperature-controlled environment, ensuring they do not merge or lose volatile oil quality prior to customs container load-out.
Quick operational statistics illustrating Bazen Ethiopian Frankincense capabilities.
Max Container Weight (FCL)
Hoy Plus Founded
Average Export Lead Time
Ancient Trade Legacy
We primarily source the premium Boswellia papyrifera variety from the Amhara region of Northern Ethiopia and specific areas like Tigray, Beneshangul-Gumuz, and the Ogaden region. We partner directly with local smallholder farms who rigorously adhere to Good Agricultural Practices (GAP).
Yes. Our sorting process creates specific classifications based on particle size and purity: Grade 1A (>10 mm tears), Grade 1B (5–10 mm), Grade 2 (2.5–5 mm), and Grade 3 (<2.5 mm). These are meticulously sorted to be 100% bark-free. Grade 4 contains mixed particle sizes stuck to tree bark (for industrial extraction), and Grade 5 consists solely of bark.
Quality is ensured through multi-stage manual and sieve sorting to achieve crystalline purity and a 100% bark-free guarantee. Our entire process, including separation, grading, and final labeling, is supervised by a certified food health official to maintain phytosanitary standards.